This Month in Search: August 2025 Recap
So September is here already? And that means it’s time to take a look at what’s been happening in the world of search over the past month. I’ll hit the ...
Instagram Search Results: How to Get Discovered in 2025
Instagram is no longer just a scrolling app. In 2025, it’s a full-blown search engine — and one that’s shaping user discovery in ways brands can’t afford to ignore. With Meta ...
Rednote SEO: The TikTok Alternative Marketers Can’t Ignore
If you think Google, TikTok, and Instagram have the social search game on lock, you’re missing one of the biggest players quietly shaping product discovery for 300 million users a ...
Essential LLM Content Audit Tools for Effective AI Optimization
Let’s get one thing straight: Content audits aren’t just about broken links and outdated blog posts anymore. In 2025, if your content isn’t showing up in Large Language Model (LLM) ...
How to Create an SEO Client Report That Builds Trust and Retains Clients
You might’ve delivered killer results, but if the client doesn’t see them clearly and consistently, they won’t stick around. An SEO client report isn’t just paperwork. It’s your chance to show ...
Social SEO: Complete Guide to Dominating Social Media Search
Here’s a stat that’ll make even the most die-hard SEOs blink twice: 46% of Gen Z now skips Google entirely when they’re looking for answers. Instead? They go straight to ...
The United States v. Google LLC
On September 2, 2025, the landmark case of the United States v. Google LLC reached its long-awaited remedy phase. After years of arguments and antitrust wrangling, the court officially handed down ...
Google’s AI Mode Gets Link-Happy: What You Need to Know
Wait, did Google just add links? For months, publishers and SEOs have been side-eyeing Google’s AI Mode (formerly Search Generative Experience) and wondering the same thing: Where do the clicks ...
Google’s August 2025 Spam Update
Did You Hear That Thud? If you felt the ground shake around August 26, it wasn’t an earthquake. It was Google dropping its latest Spam Update right into our laps. ...
