The Serious
Younus is a seasoned digital marketing expert with over 18 years of experience in PPC and strategic digital advertising. He holds an M.Sc. in Psychology from the University of Madras and a B.Com. in Commerce from Osmania University.
Previously, he held key roles, such as AdWords Associate at Google, strategic digital director at Garage366 Dubai and paid advertising manager at Puffy (Dubai). At Puffy, Younus was instrumental in optimizing ad campaigns across multiple platforms and managing an annual budget of over $7 million, achieving a 140% revenue increase in Q2 2023.
Younus’s career also includes foundational roles like co-founder at PepperClick (India), where he developed and managed PPC campaigns and led client acquisitions.
Currently, Younus serves as a PPC manager at SEO Sherpa, where he leverages his extensive expertise in managing high-budget client ad campaigns to drive business growth.
The Fun
Meet the other side of Younus, the ultimate night owl who runs on Irani chai and dreams of flying. A proud Hyderabadi with a love for cats, Younus says he would be a tiger if he were an animal.
A man of many talents, Younus is proud of his self-awareness and values family above all else. So, if he had a million dollars, his first move would be to share it with his parents. In fact, he’s happiest surrounded by family, even if it means dodging traffic and his fear of lightning.
Despite his introverted nature, Younus has big dreams of eradicating poverty and running a multi-million dollar business. His passion for deep dives into various subjects hints at his secret desire to be a professor. When he’s not tackling digital marketing campaigns, he enjoys traveling, gaming, cooking, and pondering life’s big questions.
Younus’s favorite Rocky Balboa quote perfectly captures his resilient spirit: “You, me, or nobody is gonna hit as hard as life. But it ain’t about how hard you hit. It’s about how hard you can get hit and keep moving forward; how much you can take and keep moving forward. That’s how winning is done.”
In essence, Younus is a thoughtful, driven individual ready to take on life’s challenges with a smile and a cup of chai.
